If BuyChat notices that you used to buy a competing brand, but then, after receiving a recommendation or special offer via WhatsApp, you switch to another brand, we record that as a “proven purchase” or conversion. Specifically:
- You buy a competing brand (detected from your old receipts).
- BuyChat sends a targeted message about a different brand that might suit you better (often with a discount or bonus).
- Next time you upload a receipt, if we see you purchased the recommended brand, that’s a proven switch. This helps both you and the brand see the direct impact of BuyChat’s suggestions.